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Our product (Eagle Eyes)

We are in cooperation with Canon , Nikon Associate Tech. Company , 

because we specialize on multi-function products dedicated for adventure seekers 

and hikers. 

Our products feature functions that replace cameras, GPS, emergency button,

flashlights
altogether. You no longer need to worry about getting lost or searching in the dark, 

even calling for rescue when in a natural disaster. 

Our products are as sharp as the eagle eyes  to watch over you.

Our logo

Brand personality and packaging

If someone keep to do something risky such like exciting outdoor activities and even he has the confidient of success with a hundred per cent, he may will be identified to be a person whom without responsibility to his family or someone really care about him. But if this man have found a solution that can make people he concerned less worring about the risky thing he does. This man will become a person whom not only love to adventure but also a man who have responsibility. This is just our Brand personality: A guy whom being cofidenfit and keep to do what he want to do but won¡¦t make his family and freinds worring about him in the smae time. The packaging of our product must be to reflect this image to consmer and the style of packaging we choose is simple but stylish, calm but also with a energy which to be full of the confident. In additional, we have to be match up the character of our product by the clear, stress slogan and striking introduction of main function.

Cause / brand alliance

The cause of our product is supply to every consumer an excellent quality and reasonable price equipment which can make people enjoy the pleasure of outdoor activities and photograph by simple operation with a high standard function but no need to worry about the risk of the pissibile fatal effect of accidents in any outdoor environment. With this cause, we are looking forward to the cooperation of each brand alliance have different characters, such as Nikon, Canon and Panasonic and we combine all the best techology, design, service in these brand alliances to produce the product with the best quality to each our consmer. Besides of this, we also have the cooperation with The Red Cross Society of The Republic of China and International Headquarter S.A.R , Taiwan. So we can provide a reliable emergency rescue service net to all consmer and saving their precious life when unfortunately accidents happening.

Fit for competitive advantage

What is all outdoor activities lover or outdoor photographer needed in the mean time? A small but functional equipment to call for help in emergency situation? A great camera can catching some good view? I think they need both, but how? Our competitive advantage is just the answer of this question. Our product can do what others which can’t. Because we combine the high performance digital camera and reliable rescue technology these two totally different things but are also what all tourist and outdoor photographer needed anytime and anywhere. This can make our product become the first choice for all consumer.

Ideas that create value

Think about what will happen if someone has an accident making him can’t moving or calling for help in a valley which no body will see him, what only he got is just some simple trip gear, a digital camera and one cell phone doesn’t has any signal, what is the result for this man? I think we can imagine that very easily. But if this man has a camera which can send emergency rescue signal to police station at near area and produce the sounds or flash light to attract the attention of people whom passing by, the ending of this tragedy maybe will have a different change and this point is just an idea what we have.

Sell the benifit

It is suitable for every different age. Our camera is easy to operate. You don’t need to worry about how to use these. If products broke down, we could fix it within 50 mins.You don’t need to coast to much time to wait it.

Core competency and competitive advantage

   The core competency what we got is we can make people has a fascinated experience in photograph and enjoying outdoor activities more safely than before in the same time. But the most significance thing is we can prevent the worst result when people have accidents in dangerous outdoor environment. After all, there is nothing more important than saving a live. By the combination of this two techology elements and our exclusive integration emergency service network which through the cooperation with the police unit of country-wide 24 hours, this unique funciton and reliable service can bring us a huge competitive advantage that other product or company will difficult to do. 

Supply chain management

Target consumer

Our target comsumer is teenagers and adults who usually have outdoor activities. Teenagers usually interest in high-tech, so we creat this product to attract them. We have the highest pixels, so we could take good picture to memory. Adults usually need to go outside to go on business; we have GPS to give you right directions and use our product to take picture with your client or boss. If our product drops into water, you don't need to worry about our camera. Our product is water-proof